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The Slingshot Blog
Get the latest trends in project management, team collaboration, data visualization and more. Here we share our knowledge, best advice, how-tos, research, insights, and more - all with the aim of helping you boost team results.
![The Importance of the Perfect CTOR and How to Achieve It Improve your CTOR - Slingshot app](https://www.slingshotapp.io/wp-content/uploads/2022/04/slingshot-improve-your-CTOR-in-2022-header.png)
The Importance of the Perfect CTOR and How to Achieve It
Improving your CTOR or click-to-open rate in email marketing means being focused on the right choices and choosing to woo customers in a smart way. Read along to find out how to design better messaging and improve team flow in email marketing.
![Top 35 Marketing KPIs That You Should be Tracking marketing kpis](https://www.slingshotapp.io/wp-content/uploads/2021/06/35-marketing-kpis-to-track-the-effectiveness-of-your-marketing-campaign.jpg)
Top 35 Marketing KPIs That You Should be Tracking
In this article, we’ve gathered the top 35 marketing KPIs that everyone should track in order to understand and analyze the results of their marketing campaigns.
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How to Measure Your Email Marketing KPIs?
We gathered the top 7 email marketing key performing indicators (KPIs) to help you measure the effectiveness of your email marketing campaigns.